Translate your App Store listing into Malay
Malay (Bahasa Melayu) — ≈80 million speakers, serving the App Store in Malaysia, Brunei, Singapore. Here’s what a Malay localization is worth and how to ship one in minutes.
Why localize for Malay?
Malaysia is a comfortable mid-size market where Malay localization is uncommon enough to be a genuine differentiator.
App Store search is per-locale: queries typed on the Malaysia storefront match against the ms localization of your metadata. Without one, your app doesn’t rank for Malay searches at all — no matter how strong your English keywords are.
Malay-specific translation tip
Malay and Indonesian are close but not interchangeable — spelling and common vocabulary differ. Translate each locale on its own.
StoreTranslate bakes language-specific guidance like this into its prompts, along with each field’s character limit and any custom instructions you add — brand terms to preserve, tone to match.
What gets translated
| Field | Limit (Malay included) |
|---|---|
| App name | 30 characters |
| Subtitle | 30 characters |
| Promotional text | 170 characters |
| Description | 4,000 characters |
| Keywords | 100 characters |
| What's New (release notes) | 4,000 characters |
Field-level strategy lives in our guides on translating the description and translating keywords.
How it works
- Connect your App Store Connect API key — credentials are never stored.
- Pick your app, a version in an editable state, and Malay (plus any other targets).
- Run the job. AI translates each selected field within its limit and uploads the ms localization via the App Store Connect API.
- Review in App Store Connect and submit with your next version.
Other languages
Malay localization FAQ
Which App Store locale code is Malay? ＋
Malay metadata uses the ms localization in App Store Connect, covering the storefronts for Malaysia, Brunei, Singapore.
Do character limits change for Malay? ＋
No — the App Store’s limits (30 characters for name and subtitle, 100 for keywords, 170 for promotional text, 4,000 for the description) apply to every language, including Malay. StoreTranslate validates each field against these limits before uploading.
Can I translate only some fields into Malay? ＋
Yes. Pick exactly which fields to translate — most developers start with keywords and the description, keeping the app name unchanged. Existing translations are only overwritten if you choose to.
How do I add a Malay localization in App Store Connect? ＋
Open your app in App Store Connect, select a version in an editable state, and add Malay from the language menu — or let StoreTranslate create and fill the localization for you through the App Store Connect API.